Here's an honest review of the lash-lengthening Maybelline Lash Sensational Firework Mascara, which delivers a minimalist, "clean girl" vibe.

Maybelline New York reintroduces a beauty icon with Naomi Campbell, Gigi Hadid, and Ru Paul. It takes an icon to know an icon ...

This Maybelline fave blurs pores and functions as a great makeup base — plus it's a sweet 25% off with an on-page coupon.

In the trailer for the fictional documentary, ‘Only Icons,’ Naomi Campbell, Gigi Hadid and RuPaul celebrate a mystery icon, ...

The cosmetics brand is promoting the revamped jingle with a team of influencers and heavy play on the video-sharing app ...

Mascara is a staple in most make-up bags and it can transform any eye look with little effort, even helping women look ...

Emily in Paris has bought back the cropped cardigan, Oasis are touring again… if you needed another sign that the nineties is ...

Maybelline New York tapped international superstars Naomi Campbell, Gigi Hadid, and Ru Paul as the faces of the Instant ...

No makeup look is complete without primer that creates a smooth canvas for your skin. The best makeup primers help to keep ...

The work aims to reintroduce the brand’s iconic Instant Erase Concealer to a younger generation. Take advantage of everything ...

To celebrate its staple Instant Eraser product, Maybelline New York has revived its iconic ‘Maybe It’s Maybelline’ tune via a ...

Check out the best early Amazon October Prime Day beauty deals to save up to 55% on Crest whitestrips, SheGlam blush, Hot ...