For years, Gen Z has been either derided or praised for supposedly being “woke.” Its members have been called snowflakes, ...

Young men showed one of the most dramatic shifts toward Donald Trump in this year's election. But with rightward shifts among ...

Something is happening with Generation Z, those young people born between the end of the last century and the first decade of ...

Political groups and candidates are targeting young voters, who are motivated by specific policies like abortion.

The survey showed that 19% of 16 to 24-year-olds, “often” or “always” feel lonely — three times higher than the 65 to 74 age group, where the figure was only 6 percent. Just 14% of 16 to 24-year-olds ...

By crafting a branding strategy that will appeal to Zoomers, you’re setting up your brand for success as a new generation comes to the fore.

Speaking to the Wall Street Journal, 21-year-old Hafeezat Bishi spoke about her experience with the emoji as some of her new ...

Now, old enough to run for the Georgia State Senate, challenging incumbent Shawn Still. It’s part of this political season’s ...

A recent report released by the Cincinnati USA Regional Chamber's Workforce Innovation Center is profiling the Generation Z ...

Provide practical, real-world applications: Gen Z students are highly pragmatic and career-oriented. They are more likely to engage with content that has clear, real-world applications. Incorporating ...