Bella Hines signed an NIL deal with Jordan Brand as she finishes up her high school basketball career. "We're excited to have ...

Hines has agreed to a multi-year NIL deal with Jordan Brand. Bella is the only active high school player to have an NIL Deal ...

The "Black Cat" colorway may be one of the most popular colorways styles in the Air Jordan line, but Jordan Brand is going to ...

The Jordan One Take 5s are now on sale at Dick’s for only $54, a rare 46% discount on the normal $100. While the reviews from ...

The world of sneakers and street culture is always lively with new partnerships; this time, two iconic names came together.

ESPN.com recently put together a list of all the players who have ever had their own signature shoes, and it was beautiful, ...

How does a brand based on re-releasing heritage models sustain excitement in a lukewarm market that’s more interested in ...

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

R] Maica Garcia, Dan Cabangunay, and Sofia Pequieras. Handout/Jordan Brand MANILA -- Three high school students recently ...

Bella Hines was actively being pursued by several shoe companies as she headed into her final high ... Bella Hines will be able to represent the Jordan brand in Baton Rogue. This is because it is the ...

The Air Jordan 3 stands as a monumental figure in sneaker history, representing not just a shoe, but a cultural phenomenon.