The Aston Martin Formula 1 team announced on Tuesday a new long-term partnership with renowned sportswear brand PUMA. PUMA ...
The deal, which begins next season, will see Xerox assist Aston Martin on and off track with its digital technology solutions ...
A shakeup in Aston Martin’s technical team has occured towards the end of the season, with technical director Dan Fallows ...
Commencing in 2025, the multi-year partnership between Xerox and Aston Martin Aramco will unite two innovators dedicated to speed, precision, and efficiency. Xerox, at the forefront of both digital ...
For Aston Martin, which appointed former Bentley Motors chairman Adrian Hallmark as CEO earlier this year, this will only be ...
The brand will become the team’s official sportswear, athleisure, and technical gear partner in a long-term deal.